Marketing for Funeral Homes
We make sure they find yours. Pick the plan that fits where you are today. Upgrade anytime as you grow.
“We just want more phone calls from families in our area. Nothing fancy.”
“We’ve been here 30 years but families new to the area have no idea we exist.”
“A corporate home opened up nearby and they’re all over Google. We’re losing families we should be serving.”
“We want to be THE funeral home in our market. When anyone Googles anything about funerals in our area, they should see us.”
* Ad budgets shown are estimates based on typical funeral home markets. Your actual budget is flexible, and we'll recommend the right amount based on your market size, competition, and goals. You control your ad spend, and you pay Google directly.
Every plan builds on the one before it. Nothing is taken away.
| 📍 Local Ads $299/mo |
📣 Local Mktg $599/mo |
🔍 Google Ads $999/mo |
🏆 Complete $2,499/mo |
|
|---|---|---|---|---|
| Google Local Service Ads | ✓ | ✓ | ✓ | ✓ |
| Google Screened Badge | ✓ | ✓ | ✓ | ✓ |
| 30+ Directory Listings | – | ✓ | ✓ | ✓ |
| Google Business Profile Optimization | – | ✓ | ✓ | ✓ |
| Google Search Ads | – | – | ✓ | ✓ |
| Custom Landing Page | – | – | ✓ | ✓ |
| Call Tracking | – | – | ✓ | ✓ |
| Monthly Strategy Meetings | – | – | ✓ | ✓ |
| Full Website SEO | – | – | – | ✓ |
| Content Creation | – | – | – | ✓ |
| AI Search Optimization | – | – | – | ✓ |
| Our monthly fee | $299 | $599 | $999 | $2,499 |
| Est. ad budget to Google | ~$800 | ~$800 | ~$2,600 | ~$2,600 |
| Est. total monthly cost | ~$1,100 | ~$1,400 | ~$3,600 | ~$5,100 |
Google Business Profile Cleanup. We'll optimize your Google listing with correct info, professional photos, services, and keyword-rich descriptions. One-time fee, you keep the results forever.
We handle everything. You answer the phone.
We study your service area, competition, and the keywords families use when they need help. Every strategy is built around your specific situation.
We set up everything: ads, tracking, landing pages, and listings. Then we launch campaigns designed to reach families in the moment they're searching.
Every month we improve what's working, cut what isn't, and send you a plain-English report showing exactly what your investment produced.
Drag the sliders to see how quickly Google marketing pays for itself at your funeral home.
Since adding Google Ads through Parting Pro our call volume has increased dramatically. Highly recommend!
Still deciding? Here's what most funeral homes ask us before getting started.
Most homes start getting new calls within 2–4 weeks of launch. Results keep improving as the campaigns learn; expect things to really settle in over the first 3–6 months.
It depends on the plan. Local Ads–only campaigns typically run ~$800/month to Google, while full Search campaigns are closer to ~$2,600/month (see the estimates on each plan above). We'll help you land on the right number for your market before you commit to anything.
Your ad budget goes straight to Google: that's what actually pays for the clicks and calls. Our fee covers the strategy, setup, daily management, and reporting that make sure that budget is spent well.
A quick kickoff call, access to your Google Business Profile, a domain we can point a landing page to, and a payment method for your ad spend. We'll walk you through everything on the call.
Local Services Ads are pay-per-lead listings with Google's verified badge, great for "near me" callers. Search Ads are the text ads families see when they type exact terms like "cremation services in [city]." Performance Max expands your reach to Google Maps, YouTube, and Gmail using the assets we build for you. We'll recommend the right mix for your market on the kickoff call.
Yes. Each brand typically gets its own campaign setup under the plan you choose. We'll map this out together on your kickoff call.